SxSW 2018 in Photos

We’ve shared pics from the ATH vs SOTO party and a few in our SxSW 2018 Awards post, but I want to share a gallery of my faves from this year’s Conference. I also have a link to my photos website with the GIANT collection of photos from all days, every days I was at SxSW this year. I hope you enjoy reliving SxSW with us one last time.

Portraits, friends, lights, atmosphere and more than a few musicians.

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SXSW Awards – 2018

Your friendly neighborhood ATH staff members have emerged from SXSW week and I think we’re all finally ready to reminiscence on what transpired. As we’ve done in the past, it seems like a perfect time to hand out some awards for the festival with superlatives that we made up like 5 minutes ago. Keep in mind we saw a lot of bands, had a bit to drink, and ventured out to more venues than we can possibly remember. So buckle up, hit the jump and see who we deemed worthy and deserving of our very prestigious awards.

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SXSW Interview: Yoke Lore

We’re almost there folks, but why not meet another artist coming into town. Below you’ll find answers to our SXSW Interviews from Yoke Lore. He’s about to venture off on a large tour through April/May, but he’s planning on coming to Austin to grab some BBQ and take it all in. We’ve also included a new hit that just dropped yesterday, so you can have a taste of what he’s all about; think Rostam, with a touch more pop grandiosity.

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SXSW Interview: Blonde Maze

Blonde Maze is the project of New Yorker Amanda Steckler; she’s probably sitting at home right now crafting delighting electronic pop gems. She’s getting tons of traffic as of late, and we’ll hope you’ll take a little time out of your day to learn a touch more about her. She’ll be playing her set at Iron Bear Bar on March 14th at 10 PM. You can also stream a tune down below to catch the feels.

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SXSW Interview: Baum

Baum just keeps releasing hit after hit after hit. This year, she’ll be bringing her pop stylings into Austin, ready to take over the town during SXSW. We caught up with her briefly to catch her thoughts on the festival; we’ve also got a few of those aforementioned hits below.

She’ll be playing on 3/14 @ Space 24 Twenty (2 PM), 3/14 @ Palm Door (7:30 PM) and 3/15 @ Sidewinder (8:10).

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