The Glasgow Buckaroo Ball @ Mohawk (3.17)

For me, SXSW is all about friendships; you make new friends you’ll share a lifetime with, and ultimately, that’s what’s been so great for me the last twenty years of attending. One such friend hails from Glasgow, and he’s bringing a bunch of his friends over for an official showcase at Mohawk next Friday! The Glasgow Buckaroo Ball features hot Scottish acts like Pinact, The Pooches, Catholic Action, Happy Meals, Spinning Coin and Womps! Should be a great night where all our Scottish friends get to share in their love of Texas, so come find us boogieing all night long! Here’s a few jams to get you going.

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Sorry I Missed This: New Doubting Thomas Cruise Control

I loved what I heard from Doubting Thomas Cruise Control back in 205 with their Remember Me John Lydon Forever LP; it offered up a heavier, punkier version of the slow-core perfected by the likes of Bedhead. Now, they’ve just released Bob Ross II, with similar notes, though the puncher elements bring an added attitude of quirkiness/nerdiness, like theshort jam “Catch My Drift.” The album also has an ode to everyone’s favorite foil Falstaff, so that works for this bookworm. If you’re looking for a rocking act that owes debts to the New Year or Pinback, then go grab this LP now, and feel free to enjoy rock n’ roll again.

New Public Service Broadcasting ft. Tracyanne Campbell

We’re big fans of Public Service Broadcasting, but that adoration went up a step when the band premiered this new single featuring Tracyanne Campbell from Camera Obscura. This song comes from their forthcoming release, which is still shrouded in mystery, though this song features little vocal samples and a calming Tracyanne floating her melody atop it all. Feels like a really great way to start off a Friday. We’ll keep you up to date as more news of their new LP comes our way.

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Buy Growl’s New Album, Won’t You

The longer I run ATH Records, the more proud I am of the work we’ve done. It seems like each release makes me happier, and I’m not sure if it’s because we’re putting out better records (I love them all) or if I’m just happy with the work. Regardless, we are really really really excited for the new Growl LP, Won’t You. It’s a great little album filled with guitar pop hits that are built for endurance. It’s likely to be the album that makes you happiest in the Spring and plays at all your pool parties during the Summer; you’ll likely be so stuck that it’ll be in heavy rotation from there on out. So, why not listen to the band’s latest single, the title track from this great new LP. Order it from us or look for it on April 7th.

ATH vs SOTO Showdown @ Hotel Vegas (3.12)

The time is nigh. SXSW is upon us. But, we here at ATH first and foremost want to represent Austin, and so we’re throwing our annual Spring Break Showdown with our best frienemies, Side One Track One. Together we bring you 30 bands, free entry and great music. You can join us on Sunday over at Hotel Vegas, with music starting at 2 PM sharp. More event details can be found at the Event Page, with hot tracks to get you excited below! There’s even a brand new Digital Wild tune down there for ya!

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Noisy Little Number from Arc Flash

Remember that feeling of exuberance of bouncing around at a packed little venue? Sweat drips down your brown as the band’s frenetic energy wraps itself around the entire room? Well, that’s the feels being pushed by Arc Flash on their latest single, and I’m absolutely in love. It makes me want to run around my house chasing my dog or my wife, mimicking the bands echo-y yelps as I sing along to this tune. The band will release their newest effort, Carbon Copy, on March 31st via High Dive Records to hordes of anticipating show goers ready to dance about their own dwellings.

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Get Hip to the Hernies

When an email hits and it names drops both The Glands and Presidents of USA, I’m definitely going to spin it. Luckily, this new track from The Hernies does just what it promises, brandishing a brand of quirky power-pop. I mean, come on, they’re dropping Star Wars references amidst infectious hooks, fuzzing up the world with those riffs. For me, this is what good tunes sound like, and I’m going to keep coming back for more. The band release their new album, If You Can’t Think Then You Cannot Be Afraid of the Consequences of Your Actions; it’s being released by Orange Twin on April 28th.

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More Monster Movie Music

I no longer need the Slowdive association to love Monster Movie (though it doesn’t hurt). For me, there’s something very special in it, almost like a heavier, less electronic version of the Radio Dept. Guitars swirl through your speakers, gunshot drums pound in the distance, but the pleasant quality of the vocals is what really drew me into this song. As the track fades out there’s great little echoes of beautiful noise, warmly wrapping around the innards of your ears…a treat for sure. Look for Keep the Voices Distant to come your way on March 31st via Graveface Records.

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Fresh New Eureka California (SXSW Artist)

It should come as no surprise that we’re rapping Eureka California; the group continuously graces our little blog from time to time (well anytime they release new tunes). Today we bring you their latest single in hopes you’ll jam it out, and if you’re on your way to Austin we hope you’ll check them out. This new rocker comes from their Wigwam 7″, which was just released by HHBTM. It’s quick, a touch noisy and certified ear candy. Here’s the SXSW dates for the group:

3/16 – Austin, TX @ Waterloo Cycles (day party)
3/17 – Austin, TX @ Teller’s (HHBTM Records SXSW Showcase)
3/18 – Austin, TX @ Sidebar (Athens In Austin day party)

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The Black Watch Get Better with Age

I’m trying to think of another band, let alone an individual, who’ve been as prolific as The Black Watch. They’re readying yet another LP, and with that comes the single cycle with another great hit. I’ve tried really hard to put into words how much the band’s music has meant to me, but I think the only words I can manage are to say that the band still don’t seem to have hit their peak, in regards to songwriting. This tune is filled with delightful noise, but carries a soft underbelly that allows melody to unfold at the bottom of the mix. From the jangling guitars turning over one another to the shattering percussion, it all culminates in a blissful song stretching over 5 minutes. The Gospel According to John hits on April 21st.

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