We here at ATH are pretty big fans of Chris Cohen, so it’s safe to say we’re stoked for the upcoming release of another LP from him, which is coming out on 3/29. From that record, he’s shared another perfect soft pop track for us with “Sweet William,” which is accompanied by a silly and entertaining video. The song bounces along with a twee synth / distorted keyboard riff, killer bass line and barely-there percussion. Cohen’s mellow vocals come in like a wave of warm sunlight and the track pulses forward shifting at the two minute mark when the electric guitar rips through to a great solo. The video also escalates along with the music, as Cohen’s fever dream / sleepwalking / trip is pushed to its climax, with his spirit guide handing him a notebook with what appears to be lyrics to a song–perhaps this one. Take a peek below and then go pre-order his new self titled album, which will be out in about a month on Captured Tracks.