Category: News

ATH x SXSW 2025 – A Playlist

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I’ll keep this simple. SXSW music kicks off this weekend with our annual ATH vs SOTO party at Hotel Vegas on Sunday, and then things ramp up to 100 starting on Monday. As usual, it should be a wild and fun time for the team and we hope to see some of you out there. Many of you mentioned the daunting task of wading through all the bands coming to town, so I sat down, combed the entire list, and built out a playlist for you to peruse and hopefully make things easier. If you hear something you like, seek it out. Something you don’t like it? Skip it and on to the next one. See ya’ll out there.

SXSW Interviews 2025: Last Waltzon

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As we continue to churn out some of these SXSW getting to know you pieces, I am finding a lot to look forward to next week when the music lineup really shows up in Austin. If you’re one of those still holding on to the old Austin narrative, why not venture out and see one of the hundreds of amazing bands coming to town? One such band we’d recommend is Montreal based outfit Last Waltzon, who were kind enough to answer our interview questions. You can find full responses, show dates, and tunes after the jump.

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Shishi Share Dog OK Visualizer (SXSW Artist)

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I have a sick kid, so for the first time I’m able to dive through all these damned emails, and in there is this fun tune from Lithuania’s Shishi. The group is on my list of acts to catch when they roll into town for SXSW, and hopefully we’ll get to hear this new single, as it’s got this playful bit of garage meets post-punk attitude. Springy little guitar lines wiggle in and out of the tune, and I’m all for that; they up the ante to the fun by including some group vocal delivery, bringing in an old school vibe that will surely get stuck in your head. They’ve just signed to Birthday Cake Records for a forthcoming EP, so stay tuned!

Weatherday Shares Ripped Apart by Hands

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Despite the song title offering up a grotesque image, the new Weatherday track offers a more intimate glimpse at the songwriting from the Swedish project. For the most part, the song is dominated by a heavy strum, which feels like it’s done so passionately that you can imagine blood dripping down the body of the guitar; there’s something to it that reminds me of the early Bright Eyes stuff where everything felt primal, as if there was no other option but to let it out into the world. Subtly, a sly little bit of electronics bubble, building towards the chorus, offering this softened charm that seduces the listener. This wonderful new tune appears on Hornet Disaster, dropping on March 19th via Top Shelf.

The High Water Marks Announce Consult the Oracle

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At this point in the indie sphere, it seems (to me at least) that The High Water Marks should be required listening. They consistently churned out a brand of power-pop, envied by their peers and relished by fanatics who trace the band’s musical construction back to its early Elephant 6 roots. Sure, those days are long in the past, but you can certainly hear the way that vocal melodies are layered atop one another, carefully, so as to subtly encourage you to dig beneath the surface. And of course, they’re never straying from pop pieces, as that’s their bread and butter, and they do so with just enough attitude to make the cool kids swoon. Their new album Consult the Oracle is out May 16th via Meritorio Records.

Mariin K Offers New Single

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I’ve long been fans of the Estonian label, Seksound, and they’ve been fairly active recently, with a new tune from Pia Fraus…and now this delightful tune from Mariin K. Starting with this stuttered breakdown is a perfect way to set the song up, as it quickly moves beyond synthesized structure into a dreamier bit of heavenly pop. The softness in Mariin’s voice as she hits the chorus perfectly compliments the natural ebb and flow between the dreamier moments and the trip-hop grooves; it’s almost as if this was built for a huge anthemic arena-style singalong, or at least that’s how I’m picture it as I crank it up. Join me?

New Icarus Phoenix Single

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I’m always going to get behind a Drew Danburry release, and his latest single under the Icarus Phoenix moniker has him revisiting softened indie days of old. There are moments when his voice recalls the works of Ben Gibbard or even Jason Lytle, taking on this stretched syllabic melody. Guitars and ambient notes follow suit, stretching the scenery behind Drew’s voice, lifting it up with subtle textures that rise through the speakers. It’s really interesting when it’s juxtaposed with the acoustic demo, which is also attached to the release, as you get to hear the way the song’s initial stages unfold into this rich pop tapestry.

SXSW Interviews 2025: Two-Man Giant Squid

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It’s hard to pigeon-hole Brooklyn outfit Two Man Giant Squid; they often change directions from song to song, and sometimes within the songs themselves, as in the case of last year’s “Weird Recordings.” I think that’s what makes them great for a festival like SXSW, as they can lock into a groove or a set, and manipulate the audience depending upon the vibe…or maybe they show up and melt faces. Think you’ll be satisfied either way. And, if you don’t know about them, check out our brief interview below!

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Ruby Moon Drop Slow Burn

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Admittedly, I’m a sucker for a post-punk style jam that feels like it was made in the basement of a dingy apartment, and I mean that in the best way. I miss Blank Dogs! But today, we’ve got this new Ruby Moon tune, wearing the same pair of pants, and in saying that, there’s also a little plot twist that makes the work below uniquely it’s own. Sure, the beats maintain that industrial pop synthesis, but the melodic focus on the vocals and underlying guitar licks offers a shimmering bit of joy that I can’t pull myself away from. Think you’ll feel the same by pressing play below.

Paper Sister Offer Run Home Single

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There’s a lot going on in the Austin scene at the moment, with our own SXSW show on the horizon, but last week, this Paper Sister track caught my attention. The group swear an allegiance to the left-of-the-dial anthemic pop of the late 90s, which fits my listening habits of late, as I’ve oddly been on a Cranberries kick (ain’t no shame!). This track puts the pop focus in the verses, walking you into the tracks with a softness that seduces the listener at first. They don’t hang out there forever, however, as they’ve also got a penchant for noisy indie rock, which you can hear filling the backdrop of this tune when the chorus kicks in. Just another reason to keep an eye on the ATX scene this year!

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