new electric ride - Austin Town Hall

Yet More Tunes from New Electric Ride

February 13, 2014 nathan.lankford Leave a comment

London’s New Electric Ride want to make sure that you don’t forget about them, which is a great way to throw things out leading up to the release of a new record. Their latest single shows the group’s paisley side shining through, using the internal melody as the backbone of the track, wrapping the rest of the instrumentation around it. I particularly like the fuzzed out bass line that pops up for a few seconds just after the two-minute mark. They’ll be releasing Balloon Age on February 25th via Beyond Beyond is Beyond–so soon!

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Fresh Tune from New Electric Ride

January 14, 2014 nathan.lankford Leave a comment

London’s New Electric Ride get a lot of the psych nod for their work, but I don’t think that’s so much the case in their newest single, streaming below. This tune harkens back to a period where pop construction encouraged playfulness and creativity, which is precisely what you’ll get when you listen to the tune. It’s got a this odd organ that wraps itself around the tune, while the rest of the song is focused on the core melody. It’s hard to not find enjoyable elements within this number. You can pick it up on the band’s new album, Balloon Age, when it’s release on February 25th via Beyond is Beyond is Beyond.

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Psychedelic Jam from New Electric Ride

August 27, 2013 nathan.lankford One comment

One of the little labels that I’ve taken a liking to over the last year or so is Beyond is Beyond is Beyond. They first caught my attention with Prince Rupert’s Drops, but I’m really excited by their signing of UK band, New Electric Ride. While there are definite touches of psychedelia in this tune, with perhaps even a nod to the Doors, I’m particularly liking the actual verses. There’s something about the softness of the vocal that I find really enjoyable, especially when it’s backed up to the deeper vocals of the chorus. The band will be releasing their debut with the label this Winter.

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