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When it comes to the Austin music scene, it’s pretty difficult to break into the scene out of nowhere, as most bands that make it out have spent years winning over audiences in our town. Built by Snow is set to be one of those bands, as they release their album Mega on January 20th.
The first actual track, “Something in 3D” immediately catches any listeners ears, as their angular pop melodies infectiously invade your head. The backing vocals of “whoos” and “whaas” add the perfect compliment to the song’s structure. It’s a song reminiscent of early Rentals material.
Another solid track, “All the Weird Kids Know,” follows with a similar strength, as the band goes all the way back to traditional 80s pop sytlings as they create a number that most bands would kill to create on their own. This is one of those songs that everyone yearns to hear, and it’s sure to be a crowd pleaser as they seek to etch out their place in the local Austin market. Besides, who doesn’t love a well-done gang vocal?
They slow it down a little in the middle, allowing space and Nintendo-esque keyboard work to provide the skeletal workings of their gentler numbers. Sure, there are some gaps here that show a necessity for further song exploration, but even the base of a song like “A-Beta” shows a band that is willing to work on all aspects of their album, rather than just settling for the same patterns over and over.
In all actuality, the band has reference points left and right, though they never seem to rest solely on the forefathers of their sound. Hints of The Rentals dash in and out due to the keyboard work, but then they push you in another direction. “Invaders” recalls a less catastrophic version of Los Campesinos, as the band spins you around your room with fists in the air. Once again, they win you over with their willingness to keep it simple and clean, all the while keeping it as catchy as possible.
One of the best things for this band’s album has to revolve around the fact that they don’t misstep once. It’s possible that the infectious hooks might not be for everyone, but for those that adore this genre, they will be pleased to know that it’s solid through and through, which is a great accomplishment for any band, especially such a small fish in a large pond. At the end, we can all be thankful for a new band worthy of our time and adoration here in our home town.
Look for the band around town as they have sets this Thursday at Beauty Bar and their CD release party on January 24th at Club Deville.
[audio:https://austintownhall.com/wp-content/uploads/2009/01/03-all-the-weird-kids-know.mp3]
Download: Built By Snow – All the Weird Kids Know [MP3]
In case you didn’t follow our list of best albums of 2008, odds are you missed one of the gems of the year, Jeremy Jay. He’s got a new record slated this Spring off of K Records, and its been kicking around in our heads over here at ATH for the last few weeks. It’s a slow-burner, but as with all Jeremy Jay outings, it reveals more each listen.
