Soft Pop Jam from Private World

It doesn’t seem like Cardiff’s Private World care much for the modern tropes, though I know folks are going to start labeling this dream pop as soon as you press play. For me, there’s a pure take on the shimmering underground pop of the 80s. For one, you’ve got these vocals kind of slinking about, sort of beckoning the listener to come hither. You can also find the song filled with these little nuances, like the uptick that’s ever so slight around the 2:16 mark…or the guitar shuffle around 1:40. This is a special listen, and one that means Aleph is brimming with promise; it drops on August 28th via Dais Records.

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